Renowned Designers Gathered to Celebrate the Year of Loong at HONOR Talents Global Design Awards 2023

[New York, USA – February 8th, 2024] Following the official recognition of the Chinese New Year as a United Nations (UN) holiday last year, people from all around the world have eagerly anticipated the arrival of the Year of the Loong. On February 8, the UN headquarters in New York hosted an art exhibition with the theme “Dragon on Tour, Global Celebration of the Chinese New Year”, where works created by the global HONOR Talents community were showcased. Supported by the Permanent Mission of the People’s Republic of China to the UN, this exhibition is a collaborative effort between HONOR, the UNSRC Chinese Book Club, Global Times and the Central Academy of Fine Arts (CAFA). The exhibited works skillfully blended the imagery of the Loong with artistic elements from around the world and invited UN officials to embark on a global cultural and artistic journey.

The showcased collection of Loong was created by specially invited designers of HONOR Talents, incorporating the imagery of the Loong with reference to local customs, intangible cultural heritage, iconic landmarks, culinary culture and mythical legends from various countries and regions. In addition, the designers employed iconic buildings as backdrops to demonstrate their creative works. Not only do these artworks express a unique New Year blessing to the world, they also integrate traditional Chinese culture with global cultures, promoting global understanding and appreciation for China.

Among the talented pool of designers behind the over 25,000 submissions, there were participants from HONOR Talents who showed exceptional creativity. The competition also featured esteemed global judges and renowned artists who have made significant contributions to contemporary art. Together, they celebrated the Year of Loong through the power of art and closed the HONOR Talents Global Design Award 2023 on a high note.

Soaring Imagination: Setting New Entries Record in 2023

Established in 2020, the HONOR Talents Global Design Awards is a dynamic global platform that embraces young talented individuals. With its creative design themes, captivating formats and diverse competition categories, it provides a platform for emerging talent to make a name for themselves and foster the growth of pioneering young artists.

The HONOR Talents Global Design Awards has attracted submissions from over 40 countries and regions, as well as 240 colleges, totaling more than 25,000 entries in the past four years. Notably, the awards have received numerous outstanding works in 2023, accumulating a total of 12,000 submissions, which is the highest number of entries in the history of the competition.

“What’s Going on in the Stone”, art Installation by Shi Yuan, CAFA

The art installation “What’s Going on in the Stone”, created by Shi Yuan from CAFA, has been awarded Global First Place. Drawing inspiration from Han Dynasty portrait stones, the installation invites viewers to use flashlights to explore the activities of people in the recreated Han Dynasty restaurant. Meanwhile, Tang Min was honored with the Best New Talent Award for her piece titled “Exploration”. This artwork vividly portrays a pair of disabled sisters as they pursue dreams, listen attentively, and gaze into a sea of flowers, reflecting their yearning to explore the world, their courage, and their aspiration for a better life. During the International Day of Persons with Disabilities 2023, Professor Shahbaz Khan, representative of the UNESCO Multisectoral Regional Office for East Asia, praised this artwork as the most impressive piece exhibited that day.

Representative of the UNESCO Multisectoral Regional Office for East Asia, Professor Shahbaz Khan

Throughout the year, the competition has consistently showcased the immense talents from creatives all over the world. Among the works for the Year of the Loong, the author of “Year of the Loong: Prosperity and Abundance,” Hoh Sheng Yue, interpreted the beauty of nature and technology in his piece “In the Heart of Nature”, and won the championship in the Open Design Category during the 2022 event.

The HONOR Talents young designers across the globe share a common focus on traditional culture, compassion towards marginalized communities, and a deep concern for the environment.  By harnessing the power of art to convey their values to the world, they showcase the strength of today’s youth.

Empowering Young Talent Worldwide Through Continuous Exploration of Original Design

Ever since the establishment of the HONOR Talents Global Design Awards, HONOR’s dedication to empowering young individuals has remained unwavering. By leveraging its resources, HONOR actively encourages the transformation of outstanding works into practical applications and promotes industry collaboration. HONOR is committed to enhancing its support and nurturing the creative talents of young individuals.

HONOR showcases the exceptional works from the HONOR Talents Global Design Awards to a global audience through a variety of product applications. This includes custom themes, wallpapers, artistic device back covers, and retail merchandise. These offerings have evolved from previous remarkable works, ranging from the popular exclusive phone cases from the HONOR Digital Series, the captivating watch face elements featured in this year’s enchanting New Year light show, and the Loong-themed red envelope cover that made waves across the internet during the Year of the Loong. By constantly merging technology and art, HONOR consistently delivers innovative experiences that showcase the fusion of creativity and craftsmanship to its diverse global user base.

Furthermore, HONOR collaborates with outstanding artists and global partners to bring the innovative beauty of HONOR Talents to renowned cities worldwide, including Beijing, Shanghai, Guangzhou, Shenzhen, Hangzhou, Chengdu, Kuala Lumpur, Mexico City, Milan and Berlin. Going beyond the competition itself, HONOR actively works towards promoting the inclusion or exhibition of high-quality young works at prestigious events such as Milan Design Week, IFA at Berlin, Shenzhen Airport’s Excellent Works Art Exhibitions, Wanda HONOR Chinese New Year Art Exhibition, Glow Shenzhen, and more. These exhibitions take place in various settings including industry summits, transportation hubs, landmark buildings, and commercial districts, providing professional and diverse platforms for young designers to showcase their talents. By doing so, HONOR enables these designers to reach professionals and the general public, continually enhancing the global influence of both the individuals and their creations.

The Fashion and Lifestyle Forum held at IFA Berlin 2023

After four successful editions, the HONOR Talents Global Design Awards have established a platform that is inclusive and diverse in the realm of art. The works by HONOR for the Year of the Loong were displayed at the United Nations headquarters, creating a significant global impact. This exhibition not only conveys the stories of traditional Chinese culture to the world but also promotes cultural integration and openness on a global scale.

About HONOR

HONOR is a leading global provider of smart devices. It is dedicated to becoming a global iconic technology brand and creating a new intelligent world for everyone through its powerful products and services. With an unwavering focus on R&D, it is committed to developing technology that empowers people around the globe to go beyond, giving them the freedom to achieve and do more. Offering a range of high-quality smartphones, tablets, laptops and wearables to suit every budget, HONOR’s portfolio of innovative, premium and reliable products enables people to become a better version of themselves.  

For more information, please visit HONOR online at www.honor.com or email newsroom@hihonor.com.  

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